One Conversation With
the Entire Operation.
M1 Concourse — the premier automotive entertainment venue in Pontiac, Michigan — runs the complete ARIA WIRE™ stack. Voice, CRM, data fabric, and autonomous agents are wired into a single conversational layer, so the team can literally chat with everything.
A venue that never slows down can't wait on disconnected systems.
Between events, memberships, track operations, and guest services, M1 Concourse runs on a constellation of tools. The operational question was simple: why should staff swivel between five systems to answer one question? ARIA's answer was to wire the systems together — then put a voice in front of them.
The Full ARIA WIRE™ Stack, Live in Production
Wire Voice
ElevenLabs-powered conversational voice agents give staff and guests a natural front door — ask a question, get an answer, and every interaction is logged automatically.
Wire Connect
The data fabric bridges CRM, telephony, and operational systems so information flows bi-directionally with zero manual re-entry.
Sovereign CRM
Twenty open-source CRM, self-hosted under the client's own control, is the single source of truth for every contact, conversation, and opportunity.
Wire Agents
Persistent Hermes agent hives sit behind the conversation layer — qualifying, routing, and summarizing with human-in-the-loop approval gates.
Sovereign AI infrastructure, engineered for your operations.
Conversational operations
Staff ask; the fabric answers. Voice and chat become the interface to CRM, scheduling, and service data — no dashboards required for day-to-day work.
Every conversation captured
Voice-agent interactions log straight into the sovereign CRM, turning casual questions into structured leads and service records automatically.
Owned, not rented
The CRM and agent layer run on client-controlled infrastructure. No per-seat SaaS tax, no data leaving the building without permission.
Want this stack wired into your company?
Build your Wire Map in two minutes, or talk to our technical architecture team directly to engineer your sovereign stack.